Marketing Manager (H/F)

Overview

Step into a pivotal role with a leading global technology company, partnered with Aquent, that is shaping the future of how people connect and innovate. This is an incredible opportunity to make a tangible impact, driving the growth and success of groundbreaking technology solutions within a dynamic market. You’ll be at the forefront of marketing innovation, influencing user engagement and contributing directly to the rapid launch of cutting-edge offerings.

**About the Role**

We are seeking a highly motivated and strategic individual to join a fast-paced regional marketing team. In this role, you will play a crucial part in developing and executing comprehensive marketing strategies that drive user adoption and growth for a key technology offering. You’ll bring innovative insights, lead medium-to-large scale campaigns, and act as a strategic partner to cross-functional teams, ensuring the user’s voice is at the heart of our marketing and product development. This is a chance to leverage your expertise in a high-impact environment, where your contributions will directly influence market penetration and brand perception.

**Key Responsibilities**

* Develop and implement strategic marketing plans, prioritizing goals, and crafting compelling positioning to engage target audiences.
* Lead the development, management, and optimization of medium-to-large scale campaigns, assets, and communications, evaluating performance to achieve objectives.
* Define, scope, and guide user research initiatives, leveraging internal and external partners to uncover innovative insights.
* Drive product marketing content strategy across various channels, defining and tracking key metrics for new and existing offerings.
* Conduct thorough market analysis, validating market size and opportunities, and collaborating with teams to build supporting rationales and visions.
* Craft compelling product brand positioning, value propositions, and messaging strategies based on deep user insights.
* Create high-quality marketing content, ensuring alignment with product strategy and collaborating with production teams for final delivery.
* Act as a subject matter expert, providing critical input into product development, conducting market analysis, and predicting industry trends.
* Champion an inclusive culture by fostering psychological safety, mitigating biases, and promoting diverse perspectives within team collaborations.
* Drive usage growth for a key technology offering specifically within a designated regional market.
* Develop and manage creator marketing initiatives, including setting up infrastructure, contracting, agency management, and executing campaigns with social media influencers.

**What You’ll Bring (Must-Haves)**

* Proven proficiency in product positioning, consumer behavior, and brand management.
* Demonstrated expertise in client/partner management and advising.
* Experience with situational leadership and campaign management, including developing and tracking medium- to large-scale campaigns.
* Ability to create comprehensive marketing briefs.
* A basic understanding of and genuine interest in advanced technology solutions and the competitive landscape.
* High fluency in social media trends, particularly those relevant to the Gen Z audience.
* Experience in creator marketing, including setting up infrastructure and executing campaigns with social media influencers.

**About Aquent Talent:**
Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.
Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. More information on our awesome benefits!
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment—one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.