Field Marketing Manager

Overview

– Temp mission from October 2025 to June 2026 –

We are looking for our client, an international software company, a Field Marketing Manager to take care of the lead generation through events :

Job Description:

●        Strategically develop, manage, and execute field marketing programs and campaigns
●        Effectively provide strategic planning insight to Sales on the appropriate marketing activities for the various stages of the sales cycle: lead generation, opportunity creation and deal progression, and deal close.
●        Serve the primary marketing liaison and point of contact for region’s sales organization working cross-functionally with departments on marketing campaigns including but not limited to: Product Marketing, Demand Generation, Public Relations, Business, and Marketing Operations.
●        Own the entire process of event program execution including venue selection, contract negotiation, speaker acquisition, management, tradeshow logistics and booth attendance, webinar setup, list pulls, email blasts, budget reconciliation, list uploads, e-marketing systems management, etc.
●        Monitor and measure, and report on the effectiveness on field marketing programs to all key stakeholders while identifying areas for optimization and improvement
●        Communicate marketing efforts through sales team calls and Marketing QBRs
●        Leverage marketing automation tools for campaign awareness, demand generation, and communications

Success Factors:

●        Excellent comprehension of regional field marketing role, ideally supporting a direct, ability to support enterprise sales force in the technology industry; first experience in related positions and in other industries could be also considered.
●        Relevant language skills required: French and English are mandatory. Other language skills are a plus.
●        Knowledge and experience in building and executing marketing plans and communications programs.
●        Experience in managing the logistics and details associated with the execution of marketing programs and events.
●        Ability to be innovative with respect to program creation and problem resolution, and process-oriented with respect to marketing operations and execution workflows.
●        Ability to interface with all levels in a Sales organization including sales reps, tech consultants, regional managers, and senior leadership.
●        Knowledge of marketing processes, marketing automation and e-marketing systems; experience with lead scoring and nurturing methodologies is a plus.
●        Excellent verbal and written communication skills (french & english)
●        Excellent organizational and time management skills.
●        Ability to thrive in an entrepreneurial, fast-paced, dynamic organization