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#198964

Product Marketing Manager

Central London - Hybrid (3 days on-site)
Date:

Overview

Placement Type:

Temporary

Compensation:

100-120k p/a, pro rata (PAYE)

Start Date:

31/01/2024

Our innovative entertainment client is seeking a passionate and experienced Product Marketing Manager to join their Ads Product Marketing team. This team is dedicated to shaping and introducing cutting-edge ad products to the B2B advertising marketplace, focusing on EMEA-based initiatives.

In this role, you’ll work cross-functionally to influence product development, define product narratives, and deliver engaging go-to-market strategies that set our client apart. You will play a pivotal role in the regional rollout of key ad solutions, collaborate with product and sales teams, and contribute to broader marketing and business initiatives.

If you’re curious, collaborative, and driven by the fast-evolving ad tech landscape, this is your chance to make an impact with one of the most recognized names in entertainment.

Key Responsibilities

  • Go-to-Market Leadership: Partner with teams to drive EMEA-focused programmatic launches in 2025 and support the rollout of additional ad solutions, such as ad formats, targeting, and measurement.
  • Collaboration & Feedback: Act as a trusted advisor to product and sales teams, establishing a feedback loop that incorporates customer and market insights into product development.
  • Marketing Execution: Identify and create marketing assets (e.g., materials, demos, and narratives) that bring ad products to life in a concise and compelling manner.
  • Regional Integration: Work closely with the EMEA marketing team to ensure programmatic messaging aligns with overall marketing narratives and activation strategies.
  • Cross-Functional Consistency: Collaborate globally across marketing, communications, and product teams to deliver a unified ads narrative, showcasing programmatic capabilities effectively.

What We’re Looking For

  • Experience: product marketing experience in digital advertising or B2B advertising, with a strong background in programmatic and ad tech ecosystems.
  • Strategic Insight: Proven ability to partner cross-functionally on product strategy, positioning, and go-to-market launches, paired with a strong understanding of ad solutions and measurement.
  • Communication Skills: Exceptional storytelling skills with comfort in using and interpreting research data.
  • Collaboration: A team player who thrives in an inclusive and collaborative environment.
  • Execution and Vision: Capable of balancing near-term priorities with long-term strategy development, including creating actionable product briefs and detailed roadmaps.
  • Attention to Detail: A meticulous yet pragmatic approach to problem-solving, leveraging the 80/20 rule to focus on impactful results.

The next steps will be shared with shortlisted candidates by COB on Wed 18th December.

Client Description

Our Client is the world’s leading streaming entertainment service. Headquartered in California, they’re proud of their unique company culture. This organization has offices all over the world, and has continued to grow for almost 25 years. They now play an active role in production and distribution of original and award-winning content.

Aquent is dedicated to improving inclusivity & is proudly an equal opportunities employer. We encourage applications from under-represented groups & are committed to providing support to applicants with disabilities. We aim to provide reasonable accommodation for any part of the employment process, to those with a medical condition, disability or neurodivergence.